Buy 1 Get 1 Free — Limited Time Offer
I Tested the Lipstick That Turns Into Your Own Custom Color
1. I had no idea a lipstick could give me a custom color after 40
The lipsticks I wore in my 20s and 30s just don't work anymore. Our lips change after 40. This one is clear in the tube. It reads your own pH and turns into a custom color made for you. Everybody gets a different shade. Mine came out exactly right.
2. Nobody told me my lips would feel softer at the end of the day
I had just pulled into my driveway and could not wait to try it. It goes on buttery soft, more like a balm than a lipstick. It has Squalane and Vitamin E in it, so it feels delicious and keeps lips over 40 soft instead of drying them out.
3. Nobody warned me about the compliments
I used to skip lipstick altogether because I never knew which color went with my outfit or my skin. Now I put this on and people ask what I'm wearing. The color looks like mine, only better. That's the compliment I keep hearing: it just looks like me.
4. Who knew I could stop reapplying 5 times a day?
After a certain age our lips get drier, and the color used to bleed into my fine lines by lunch. This one stays put. I put it on once and it lasts all day without settling into the lines. Want it deeper? Add a layer. Lighter? One swipe.
5. Why didn't anyone tell me I could buy one and get one FREE?
I'm obsessed, and I'm not the only one. Right now it's buy one, get one free. Grab two. Keep one in your purse and one by the mirror, or give the second to a friend who still thinks lipstick isn't for us after 40. It's your lips, just better.
Trusted by 200,000+ Women Over 40
Diane L.
"For once I was not disappointed by something I purchased after seeing it on Facebook."
Patricia M.
"At 51 I don't like the look of lipsticks developed for young women. I look like myself!"
Susan K.
"It feels like a balm but with color. My lips are softer at the end of the day."
Areliaa Signature Lipstick
The Last Lipstick You'll Ever Buy
💋 Adapts to YOUR natural lip tone
💧 Hydrates while you wear it — no dry lips
Key Specifications
pH-Adaptive Formula
Reads your natural lip chemistry to create your unique shade
Squalane + Jojoba Oil
Hydrates while you wear it, no cracking, no peeling
6-8 Hour Wear
Survives coffee, meals, and life. No reapplying.
Made for Women Over 40
Formulated for mature lips, not 25-year-olds
Clean Formula
No petrolatum, no parabens, dermatologist tested
90-Day Money-Back Guarantee
Love it or your money back
Featured in Beauty Editor Reviews
Trusted by 200,000+ Happy Women